Mövenpick Hotels and Resorts has joined hands with Swedish bed manufacturer YouBed to launch a new room category concept, Sleep Individually Different.
The new collaboration focuses on providing guests with a good night’s sleep, at all the brand’s hotels in Germany, Netherlands, and Switzerland. The resulting Sleep Rooms will allow northern Europe-bound business travellers the chance to enjoy deep sleep experiences after a long day at work and between flights.
The customised Mövenpick Sleep Rooms offer personalised comfort through an individually different bed featuring adjustable firmness, complete darkness, and total silence. The rooms, which are priced at about US$16 more than a standard room, offer several complimentary amenities, such as sleeping masks, earplugs, lavender pads and black-out stickers that cover lights on electronic devices. Guests in the Sleep rooms can also tuck into free slumber-inducing products, such as herbal teas and Mövenpick chocolate.
“Studies reveal that nothing has a greater impact on customer satisfaction than a comfortable bed,” says Mattias Sörensen, the founder and CEO of YouBed. “Given that all guests have different comfort needs, it is groundbreaking that Mövenpick now offers rooms with a one-bed-fits-all solution. Each guest can also fine-tune different parts of the bed, to achieve a really perfect personalisation.”
To create the ideal environment for rest, the rooms are located in quiet areas of the hotel and are kitted out with night curtains for total darkness and high-quality bedding, in addition to neck pillows and allergy-free bedding.
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