Cathay Pacific has enhanced its website with a new online booking experience, providing customers with greater convenience and an easy-to-use alternative.
The introduction of the enhanced booking process underlines Cathay Pacific’s commitment to using data-driven insights to create personalised services. Featuring responsive web design technology, the upgrade delivers a faster experience by streamlining the booking process, while at the same time presenting customers with increased service and product options in a refreshed, user-friendly layout.
The design also provides optimal viewing and makes an interactive digital experience possible across a wide range of devices, from desktop computer monitors to tablets, with easy reading and navigation features requiring a minimum of resizing, panning, and scrolling.
In addition to a refreshed look and feel, the booking process includes enhanced seat map displays featuring realistic aircraft seating layouts, allowing passengers to select their preferred seats more easily.
The new experience is now available to Cathay Pacific’s customers in all of its worldwide markets, including the airline’s home base of Hong Kong, Asia, Australia, Canada, Europe, New Zealand, and the United States.
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