Radisson Blu has launched Blu Planet for Meetings, making meetings carbon-free at Radisson Blu hotels worldwide by the end of the year, as the selected First Climate carbon offsetting projects contribute to fighting global warming and support the UN Sustainable Development goals.
All sustainable companies calculate and report their company’s carbon footprint based on their own energy consumption, purchased energy, and their supply chain footprint, which includes business travel. For each meeting or event held at a Radisson Blu hotel, the carbon footprint will be calculated and offset through Gold Standard carbon offsetting projects in Guatemala, Malawi, and India, linked to water sustainability.
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“Since the COP21 climate accord, an increasing number of corporations are concerned about fighting climate change and about reducing their carbon footprints, also when they plan meetings,” says Inge Huijbrechts, vice president of Responsible Business for Carlson Rezidor Hotel Group. “We know that face-to-face meetings are crucial to business success. Research has shown they boost profitability. With Blu Planet for Meetings, we help our guests have successful Experience Meetings and help protect our environment by reducing their overall carbon footprint.”
Blu Planet for Meetings unique carbon offsetting is combined with a series of sustainable features, including advanced technology in rooms and meeting rooms, reducing paper use; Brain Food for Meetings, which is an innovative food offering that keeps the delegates’ attention span constant; and eco-labelled venues with labels like GreenLeaders, Earthcheck or Green Key.
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“We’re also encouraging meeting planners to make sustainability come alive as part of their meeting, whether it’s through a city bicycle tour, local tree planting, or a zero-carbon picnic in the park,” adds Huijbrechts. “For sustainability-minded and environment-friendly companies, Radisson Blu should be the brand of choice for all meetings and events, as we jointly create opportunities to promote our shared values.”
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