American Airlines has partnered with Shinola and D.S. & Durga on exclusive new amenity kits for its premium cabins. 

Inspired by the power that travel has to create lasting memories and connect travellers with the world, American Airlines is introducing new onboard amenity kits for premium cabin customers in partnership with Shinola and D.S. & Durga.

The latest amenity kits, which are pouches of personal care items wrapped in sustainable packaging that American provides for premium customers on long-haul international and transcontinental flights in Flagship First (above), Flagship Business (below) and Premium Economy, have been introduced on flights operating between the United States and London (LHR). This includes service to LHR from Dallas-Fort Worth (DFW); Miami (MIA); Chicago (ORD); Los Angeles (LAX); Charlotte, North Carolina (CLT); New York City (JFK); Philadelphia (PHL); and Seattle (SEA). The kits will roll out across other long-haul international and transcontinental flights throughout the summer.

Founded in Detroit, Shinola is a luxury design brand with an unwavering commitment to crafting products that are built to last, including world-class watches and premium leather goods. The new amenity kit bag was meticulously designed exclusively for American to get customers from place to place in style, while also offering the functionality to be repurposed post-flight to collect keepsakes or organize essentials for future journeys.

Brooklyn, New York-based D.S. & Durga is a perfumer known for transportive fragrances with rich narratives. The amenity kits include aromas Rose Atlantic and Radio Bombay in lip balms and lotions. Rose Atlantic is inspired by summers on the New England coast with aromas of wild rose and the salty sea. Radio Bombay is described by the perfumers as a journey to the ol’ days of Mumbai as “hot copper tubes warm the soft wood releasing the blooms of musk, cream, peach, ambrette, coco and cedar distillates.”

“American often seeks brands that are rooted in creativity, especially those that celebrate travel before, during and after the actual journey,” says Clarissa Sebastian, Managing Director of Premium Customer Experience and Onboard Products. “D.S. & Durga and Shinola underscore what we value in our partners at American — the ability to inspire connection with people or places that matter and experiences that enrich us.”

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