Marriott Rewards Launches New Programme for Chinese Travellers

Marriott Rewards launched a new hospitality programme, Li Yu, which offers a unique suite of Chinese-language services, allowing Mandarin-speaking Marriott Rewards members to connect with a concierge service assistant via WeChat at any stage of their travels.

With Li Yu, now available at participating Marriott properties around the world, including Paris, London, and Dubai, users can get local travel information prior to the trip, ask about their upcoming reservations, or even share feedback after returning from their vacations, in Chinese, and straight from their mobile device.

Li Yu’s unique suite of tailor-made services and customized amenities includes dedicated Mandarin-speaking hotel associates, Chinese-language hotel and destination guides; complimentary Chinese tea and tea ware; as well as food and beverage options that highlight local ingredients while catering to Chinese tastes.

Chinese travellers who sign up with Marriott Rewards will enjoy not only the benefits of the Li Yu hospitality programme, but also member benefits such as exclusive Member Rates, as well as mobile check-in and checkout via the Marriott Mobile App. www.marriott.com

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The Art of Business Travel is Asia-Pacific's leading portal for corporate travel news and views. We cover everything from airline routes and airport developments, to new hotels, meeting venues, loyalty schemes, and entertaining.