Etihad Airways has launched the world-first seamless miles redemption proposition via the new Etihad Guest mobile app.
Etihad Guest, the award-winning loyalty program of Etihad Airways, is the world’s first airline frequent flyer program to launch an innovative new mobile application that allows UAE-based members to spend their miles seamlessly at selected malls in Abu Dhabi and Al Ain.
Matched with a sleek user interface, the Etihad Guest app makes it easier for customers to access benefits, track rewards, and find personalised offers.
Etihad Guest members who link their Visa card credentials to the Etihad Guest app can automatically earn and spend miles using ‘Miles on the Go’ technology in all stores in Yas Mall, World Trade Center Abu Dhabi Mall (WTC) and Al Jimi Mall when they next use that card. Up to five Visa cards can be added at once.
“Our members told us they wanted to hear from us while on the go and have more ways to use and earn miles,” says Robin Kamark, chief commercial officer, Etihad Aviation Group. “At a time when travel is restricted, Tier Miles, usually only earned by flying or spending on an ADCB or FAB co-branded Visa credit card, will now be rewarded to members for everyday spends, helping them move up to the next level in the Etihad Guest programme.”
Globally, Visa cardholders are able to redeem dedicated discounts through the app and future enhancements will also allow members to earn and burn miles internationally on everyday shopping, dining, and recreational activities.
The app allows members to check their Etihad Guest Miles balance and Tier Status instantly, as well as with their transaction history and the rewards earned with their Etihad Guest credit cards. Members can search for Etihad Airways flights, upgrades, or even hotel bookings and holiday packages. They can also browse Etihad’s Reward Shop which showcases a range of over 3,000 leading brands in electronics, fashion, and gifts, all of which can be purchased on the go or saved to the favourites list.
“Seamless technology will allow members to login to the easy-to-use app using facial recognition or the fingerprint scanner, providing instant and secure access to rewards. A self-learning chatbot will additionally provide 24-hour support. We have also made it easier for Guests to access any of our global Lounges by providing a virtual membership card,” adds Kamark.
Developed for both Android and iOS users, Etihad Guest services and benefits are available via the Apple App Store or Google Play.