Cathay Pacific Returns First Class to the Skies

As the carrier adds more flights, Cathay Pacific customers can once again enjoy the airline’s elevated First class service on select popular flights.

As Cathay Pacific continues to add more flights and more destinations for its customers, the airline’s elevated First class service is also making its much-anticipated return, initially on select flights to and from London Heathrow followed by Paris and Tokyo (Haneda) over the coming months.

Customers can now travel First class with Cathay Pacific on the airline’s prime daily London Heathrow flight, CX251/CX252 respectively. This coincides with the addition of even more flight frequencies to and from London Heathrow. First class will then also be returning to Cathay Pacific’s Paris flight CX261/CX260 from 18 January 2023, followed by its Tokyo (Haneda) flight CX548/CX549 from 1 February 2023.

“We are extremely excited to be bringing back our First class service after an extended absence as the world’s appetite for travel comes roaring back,” says General Manager Customer Experience and Design Vivian Lo. “We know our customers have been eagerly anticipating being able to fly First class with us again, and we are delighted to be offering it on routes that we know are incredibly popular with them. We are very proud of the elevated First class experience we provide, which has been thoughtfully curated to offer our customers a bespoke journey centred on enjoying inspired flavours, calming fragrances and refined textures whenever they travel. We very much look forward to welcoming our First class customers on board and delivering the very best of what Cathay Pacific has to offer.”

A Fresh Take on Fine Dining

Cathay Pacific’s First class service allows customers to dine at their preferred time choosing from a wide variety of fresh flavours and contemporary dishes that include not just hearty favourites, but more nutritious wellness options and authentic Hong Kong dishes. The airline has sourced some of the best ingredients from producers that support sustainable and ethical practices. This includes award-winning pork from Dingley Dell Farm, certified sustainable Nordic Skrei cod, organic free-range eggs from Sunny Queen Farms in Australia, and more. The First class dining service is complemented by contemporary tableware, including chinaware from Noritake, cutlery from Robert Welch and restaurant-range wine glasses from Riedel.

Soft Bedding and Premium Amenities

Cathay Pacific has also partnered with Bamford to provide First class passengers with exquisite bedding and amenities, including 600-thread-count sustainably sourced cotton bedlinen, men’s and women’s natural skincare products, and amenity kits.

Customers can also select their choice of pillow from the pillow menu and when they are ready for their turndown service, the cabin crew will transform their space into the softest bed in the sky. This starts with laying down their mattress and duvet, followed by their pillow of choice and a lavender-scented Bamford Pillow Mist. A cotton sleep suit, slippers and eye mask from Hong Kong brand PYE complete the sensory experience.

Superior Service

To offer customers an even more elevated First class experience, Cathay Pacific has its Premium Ambassador programme. Working with Hong Kong hotel The Upper House, the programme provides specialised hospitality training for Cathay Pacific’s cabin crew to enable them to become ambassadors for its elevated First class offering

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Staff Writer

The Art of Business Travel is Asia-Pacific's leading portal for corporate travel news and views. We cover everything from airline routes and airport developments, to new hotels, meeting venues, loyalty schemes, and entertaining.