Yoga in the Skies

Pure Yoga has collaborated with Cathay Pacific to launch a new in-flight programme of gentle exercises and movements called Travel Well with Yoga.

In harmony with the airline’s ‘Life Well Travelled’ campaign, the series of videos has been developed by Pure Yoga instructors to help passengers ease into their journeys with yoga and meditation exercises and tips.

Passengers can now ‘Travel Well with Yoga’ in English, Cantonese, Mandarin, and Japanese across all Cathay Pacific and Cathay Dragon routes by accessing the Lifestyle section on their in-flight entertainment screens.

Split into six easy-to-follow videos featuring Pure Yoga’s founding teacher Patrick Creelman and senior instructor and co-founder Almen Wong, the series demonstrates yoga and meditation routines that can be done before, during or after a flight. Exercises are designed to improve circulation, enhance joint mobility, and relax the mind for a comfortable and restful journey.

“We all know that sitting still for a long period of time can be uncomfortable,” says  Cathay Pacific entertainment, platforms, and connectivity manager Simon Cuthbert. “The need to get up, move, and get your blood pumping is important during a flight. Yoga is an innovative way to do this. There are a series of exercises that can easily be done from an economy class seat whilst other moves are suitable for after the flight in your hotel.”

Pure Yoga is also offering all Cathay Pacific Marco Polo Club members a complimentary ten-day trial, 50 percent discount on studio joining fees, and a complimentary upgrade for access to all Pure Yoga studios across Asia.

Also in the Headlines…

10 Predictions for the Airports of the Future

TUMI’s Victor Sanz on Creating Travel-Friendly Bags

We Review Etihad’s Business Class on its 787 Dreamliner

Recommend to friends
  • gplus
  • pinterest

About the Author

Staff Writer

The Art of Business Travel is Asia-Pacific's leading portal for corporate travel news and views. We cover everything from airline routes and airport developments, to new hotels, meeting venues, loyalty schemes, and entertaining.