Avios Creates Apple Watch App

Travel company Avios has created a loyalty programme app for the new Apple Watch, which launches this month. The Apple Watch-specific app allows members of the Avios Rewards Programme to check their account balance, and gives them advice on how they can spend the balance, including redeeming flights to 182 destinations, as well as theater tickets and even selected wine labels. Users will only be required to log in once with their username and password, ensuring the app is quick and easy to use.

“We want to help our customers get as much as they can from Avios and this new watch app will make it even easier for them to keep track of their points and see the different ways they can use their Avios, not just for flights,” says Gavin Halliday, managing director. “The way that people interact with brands is changing and digital is a big part of that. We expect the watch interface to become an increasingly important screen in our collectors’ lives; we have launched this app to ensure that our members can find us there and easily see their balance, and ways to collect and use Avios.” www.avios.com

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The Art of Business Travel is Asia-Pacific's leading portal for corporate travel news and views. We cover everything from airline routes and airport developments, to new hotels, meeting venues, loyalty schemes, and entertaining.