Mileslife, an innovative mileage earning app in China, has partnered with KrisFlyer, the frequent flyer program of Singapore Airlines, to allow corporate travellers the chance to earn KrisFlyer miles through daily lifestyle spending in China.
With the new partnership, Mileslife users can now collect 1 KrisFlyer miles per 1-4RMB spent in China. It enhances the engagement and vitality of airline loyalty programs, and provides an alternative for frequent flyers to earn miles through daily spending in selected restaurants, boutique hotels, luxury resorts, and spas. Once users pay via the Mileslife app, they can be instantly rewarded with airline miles according to the consumed amount.
“The joining of KrisFlyer frequent flyer program has laid a cornerstone for the internationalisation of Mileslife,” says Troy Liu, founder and CEO of Mileslife. “KrisFlyer members will have an alternative miles earning channel when they come to China. Besides, the diversity of the frequent flyer program is a key to expand. It will provide us with a good opportunity for the expansion to overseas, especially in the Asian market in the future.” www.mileslife.com
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