Marco Polo Club & Hong Kong’s Pacific Place Partner on Loyalty Programs

August 2, 2017

Loyalty 0

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Marco Polo Club and Hong Kong’s Pacific Place have partnered to allow the club’s Diamond, Gold and Silver members the chance to enjoy complimentary membership to Pacific Place’s newly-launched loyalty programme, above, to enjoy a range of benefits.

Marco Polo Club members will receive a special invitation to join above to enjoy personalised service, year-round shopping and dining privileges, distinct offers and rewards for spending, as well as unique lifestyle experiences from over 70 Pacific Place brands.

Gold and Silver members who sign up for the programme will receive a complimentary 12-month above Blue membership, which entitles them to earn points and redeem rewards at an array of Pacific Place outlets. The spending requirement to join as an above Blue member will also be waived. Members renewing their above status in the second year will be rewarded with 2,000 above bonus points or more, which can be used to redeem gift vouchers, gifts and experiences.

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Diamond members will enjoy a complimentary 12-month above Gold membership and 10,000 above bonus points upon membership renewal. The spending requirement to join as an above Gold member will also be waived. They can redeem above points to access Pavilion, an exclusive members-only VIP lounge in the heart of Pacific Place.

Designed by renowned Hong Kong-based architect and designer André Fu, Pavilion immerses members in exquisite, personalised customer service delivered by The Upper House Guest Experience Team. Members can indulge in all that Pavilion has to offer, from curated lifestyle experiences to complimentary delicacies from partners such as Caviar House and Prunier, Veuve Clicquot, as well as Kelly and Walsh.

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“above is our brand new loyalty programme, one that will elevate the shopping experience at Pacific Place to a whole new level,” says Fiona Shiu, general manager of Pacific Place. “We are very excited to welcome Marco Polo Club members and immerse them in unique shopping, dining and lifestyle experiences that only above can offer. The partnership between our two brands will redefine what loyalty programmes can offer their members.”