Langham Hospitality Group has unveiled a new corporate rates programme designed specifically for small to medium-sized enterprises (SMEs).

Called the Optimum Programme, the new scheme has been created to reward companies that book between 20 to 50 room nights each year.

Once enrolled, companies can enjoy exclusive rates; preferential rates for Langham Club Room and Suite accommodation; a dedicated sales representative; and airline partner miles.

“We understand that in today’s dynamic and competitive business environment, SMEs need to strive to masimise and provide optimum value for every dollar spent, said LHG’s vice president of sales and marketing, Simon Manning. “Langham has specifically created the Optimum Programme to provide these SME businesses that usually do not have the volume to qualify for the preferential rates, [with the opportunity to] enjoy benefits and corporate rates when they stay with us.”

All business travellers of Optimum member firms will be able to enrol in Langam’s 1865 loyalty scheme. www.langhamhotels.com